Introducing the 2025 Culture Achievement Award Recipients!

This award celebrates organizations that exemplify excellence in workplace culture and team engagement, as measured by the Fired Up! Culture Annual Culture Index™. We celebrate these organizations and are honored to recognize those who intentionally create a supportive and dynamic environment by prioritizing team member development and a strong workplace experience.

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Words from our CEO

Cheers to our Award Recipients!

We’re excited to recognize the recipients of the 2025 Culture Achievement Award!

Congratulations to our 2025 Q1 recipients: Irving Convention Center, Irving CVB, See Monterey, Visit Anaheim, and Visit Tucson.

These organizations have shown a strong dedication to building workplaces where engagement, positive relationships, and excellence in performance are at the forefront.

It takes consistent effort to create a truly exceptional culture, and these honorees have much to be proud of in what they’ve achieved.

– Chris Ihrig, Fired Up! Culture CEO

Hear From Award-Winning Leaders

We Couldn’t Say It Better Ourselves.


“The Visit Anaheim team is thrilled to receive the Culture Achievement Award for a second consecutive year.  We pride ourselves on the work we do to create and maintain a welcoming, inclusive, and positive culture.  We work on it each and every day, so it is nice to get the positive recognition of our hard work.”

Mike Waterman
President & CEO, Visit Anaheim


“Coming out of COVID, we wanted to make sure we took the time to rebuild our internal culture structure, in addition to rebuilding our organizations and communities. Working with Fired Up! was the right way to go, allowing our internal teams to grow both for their own respective needs, as well as to learn better how to work together and accomplish more day in and day out.

Maura Gast
Executive Director,Irving CVB


“I’m so proud of our team and our culture, because it allows us to take on change head-on and turn it into an opportunity to make our outcomes even better.”

Rob O’Keefe
President & CEO, See Monterey


“Our continued momentum is only possible because of the talent, heart, and hard work of the Visit Tucson team. Together, we are inspiring travelers to discover what makes Tucson such a vibrant and welcoming place to visit, live, and work. Fired Up! helped us develop a process not only to review our corporate culture, but to create actionable changes that have been created by all the staff.”

Felipe Garcia
President & CEO, Visit Tucson