We are proud to announce the Q2 winners of the
2023 Fired Up! Culture Achievement Award!

Presented to organizations that excel and set the standard for workplace culture and engagement. This recognition is awarded to organizations that show impactful action by leadership to get intentional about their workplace culture, prioritize the development of their team members, and foster a healthy and positive environment in their workplace.

How do we award these recipients? This recognition is awarded to the organizations that scored the highest on the annual Fired Up! Culture Index©. These organizations are setting the standard among their peers when it comes to how engaged their team members are feeling about their workplace culture.

Curious about prior recipients? Take a look at our 2022 winners!

“I am incredibly excited to present the winners through Q2 of the 2023 Culture Achievement Award.

These organizations are at the forefront of fostering a workplace culture that empowers their leaders to promote engagement and excellence in performance. Building an exceptional culture requires significant effort—these organizations deserve recognition and should be proud of their remarkable achievements.”

Chris Ihrig, Fired Up! Culture CEO

Destination Niagara USA

The mission of Destination Niagara USA is to enhance the economic prosperity of Niagara County, by promoting, selling and marketing the county as a premier destination for meetings, events, conventions, and leisure tourism.

President & CEO: John Percy

Leadership Team: Andrea Czopp

Industry: Destination Marketing Organization

“We are extremely proud of how professionally and seriously all members of our team approached this process. Everyone entered into it with enthusiasm and open-mindedness.”

John Percy, President & CEO

Palm Springs Convention Center & Bureau of Tourism

Discover the Palm Springs Convention Center. Embark on a journey and experience our clear blue skies, star-filled nights and fresh, clean desert air. Nestled against the 10,000 foot tall Mount San Jacinto, the surrounding Santa Rosa Mountains create some of the most amazing sunsets one can imagine. Instilling a sense of well-being and creating a lasting impression of your time spent in Palm Springs.

General Manager: Rob Hampton

Leadership Team: Rick Leson, Mario Irrera, Kristie Dore, Camille Steele, Christian Bayer, Kimber Foster

Industry: Convention Center Management

“The increase in our business pushed the team to work long hours and days. Our team always have each other’s backs, and everyone pulled together to perform high-quality work which resulted in the team exceeding all of our goals.”

Rob Hampton, General Manager

R&A Marketing

R&A Marketing provides expert guidance, connections, and execution to launch, grow, and reinvigorate furniture retailers of all sizes. For over three decades furniture and mattress retailers have used R&A Marketing to manage and grow their business.

CEO & President: Kyle Doran

Leadership Team: Kevin Doran, Karla Reina, Erin Short

Industry: Marketing Agency

“We maintained 100% retention throughout the year in both team members and client partners which is a testament to the resolve of our team.”

Kyle Doran, President & CEO

Visit Tucson

Visit Tucson’s vision is to elevate Tucson as the dynamic outdoor and cultural hub of the Sonoran Desert. We welcome the world to Tucson to strengthen our vibrant community. Visit Tucson is a 501(c)6 nonprofit organization that works to attract leisure visitors, group meetings, sports events, travel media, and films, commercials, and photo shoots to the metro Tucson region. We are the official destination marketing organization for the City of Tucson, Pima County, and Town of Oro Valley and partner with nearly 500 business members throughout the community.

President & CEO: Felipe Garcia

Leadership Team: Vanessa Bechtol, Graeme Hughes, Lisa Owens, Mary Rittman, Mary Meade, Lee McLaughlin

Industry: Destination Marketing Organization

“We believe as an organization that the most important asset we have is our people. We always think and act in ways that recognize that our team members have personal lives. They have challenges and rewards outside work, and we want to be there with them.”

Felipe Garcia, President & CEO

2023 Q1 Winners

Explore Asheville

The Explore Asheville team works to support community partners by promoting Asheville, North Carolina as a top destination. Asheville is a thriving mountain city featuring a funky and eclectic downtown, 30-plus art galleries downtown alone, a burgeoning culinary scene, a thriving live music scene and, of course, the awe-inspiring scenery of the Appalachian Mountains.

President & CEO: Vic Isley

Leadership Team: Marla Tambellini, Mike Kryzanek, Penelope Whitman, Jennifer Kass-Green, Julia Simpson

Industry: Destination Marketing Organization

“I’m most proud of how our work toward workplace culture has truly been an all-team effort. Each person in our organization has been integral in shifting the culture and that positive change continues to feed more positive change. I’m so proud of the work of this team.”

Vic Isley, President & CEO

Ottawa Tourism

Ottawa Tourism provides industry leadership, strategic direction and destination marketing to attract visitors, tours and conventions to Ottawa and Canada’s Capital Region. Founded in 1971, Ottawa Tourism is a not-for-profit, membership-based organization, with 340 members representing accommodations, attractions, restaurants, outdoor experiences, festivals and entertainment that work together to profile Ottawa and Canada’s Capital Region as a diverse and exciting place to visit.

President and CEO: Michael Crockatt

Leadership Team: Glenn Duncan, Catherine Callary, James Harvey, Lesley Mackay, Roslyn Smith, Nicole Picton

Industry: Destination Marketing

“I am proud that our team is proud to work for our organization. Our positive culture is reflected in our high employee net promoter scores, and in the regular feedback we receive from the entire team. The trust level among colleagues is extraordinary.”

Michael Crockatt, President & CEO

Visit Greater Palm Springs

Visit Greater Palm Springs is the official tourism marketing agency for the Coachella Valley. Founded in May 1989 by a Joint Powers Authority comprising the cities of Palm Springs, Desert Hot Springs, Cathedral City, Rancho Mirage, Palm Desert, Indian Wells, La Quinta and Indio, Visit Greater Palm Springs was created as a public-private partnership to help grow the region’s tourism economy.

President & CEO: Scott White

Leadership Team: Colleen Pace, Bill Judson, Todd Burke, Andy Cloutier, Carolina Viazcan

Industry: Destination Marketing

“Over the past year, the organization has grown significantly and our welcoming culture has helped our new members feel safe and are encouraged to share their ideas. The open communication and collaboration has benefited our organizational work flow, processes and innovation.”

Scott White, President and CEO