Expertise and Solutions to Build High-Performing Organizations
Fired Up! Culture ignites organizational change.
We partner with executive leadership to build high-performing organizations, bringing our solutions, tools, and expertise to drive lasting impact by placing a focus on culture change, leadership development, team building, and HR people solutions.

If Leading an Organization Was Easy, You Wouldn’t Be Here.
There may be no more challenging time to lead than in today’s environment. Pressure to grow, drive impact, fierce competition for talent, and waning loyalty from team members hold organizations back from reaching their potential. Building a strong, cohesive organization is hard. At Fired Up! Culture, we believe that building an exceptional organizational culture full of talented people is the greatest differentiator in business. Our solutions, tools, and expertise empower leaders to harness the power of their people to lead their organizations forward.

Build an Engaging Culture
A healthy, engaging, organizational culture is one of the few great differentiators in business. Get intentional about your organization’s culture to attract, develop, engage, and retain an exceptionally talented team.
Develop Impactful Leadership
Effective leadership is the core of every great organization. Empower your leadership team members and position them to effectively lead teams that drive remarkable outcomes.

These Organizations Trust Us
We’re honored to hold relationships with countless organizations who
trust our ability to expertly lead the organizational culture change and leadership development process.
Our Tools and Expertise in Action
Solutions Designed to Build High-Performing Teams
Our solutions empower executive leaders to drive meaningful organizational change and build high-performing teams. Impactful organizational change occurs when impactful leaders cultivate an engaging culture and work environment. We balance the use of tools and personalized coaching to deliver the change needed to get the most out of your team.
Our proprietary tools and change management expertise drive impactful organizational culture improvement to attract, develop, engage, and retain your ideal team members.
Explore tools, coaching, and training specifically built to develop key people managers into impactful leaders to guide your organization forward.
Discover how we bring teams together to ignite momentum that lasts to drive the organizational change you need.
Get customizable HR People Solutions as the needs of your organization evolve over time.
Hear From Our Partners
We Couldn’t Say It Better Ourselves.
We at Destinations International have had the privilege of working with Chris and his team at Fired Up! Culture for 7 years. As we rebuilt the organization from the ground up, the Fired Up! team was with us every step of the way. They provided the necessary resources and services to build a team-centric culture that is imperative to serve our members and partners around the world.

Don Welsh
President & CEO, Destinations International
Working through the Leadership 360 process changed my approach to business relationships. It gave me insights into my communication and team perception that I would have never identified otherwise. It’s allowed our organization to communicate differently – which has accelerated our internal trust, external communication and authenticity, and our overall business culture. Fired Up!’s L360 is one of the most impactful tools I’ve used as I grow my leadership skillset.

Jake Rone
President & Managing Partner, PMB
The Culture Index from Fired Up! has not only been invaluable in our operational and cultural success, but we’re also pleased to refer our clients who could benefit from their work.
Completing the Culture Index process marks the start of our annual planning every year. The executive summary’s guidance and insights are at the forefront as we map out our strategic initiatives for the year ahead.

Mike Gamble
President & CEO, SearchWide Global
The approach and expertise we’ve received from our partnership with the team at Fired Up! has been revolutionary for the organization, and life-changing for me. We are grateful for the way Fired Up! comes alongside our organization and our leaders, as we pursue the continuous journey of building a healthy workplace culture and helping all of our team members reach their full potential. Our team is excited, engaged, and accountable and we can’t ever take that for granted.

Tammy Canavan
President & CEO, Visit Seattle
The process of leading and coaching people is not an easy path to take. Trying to take that path without guidance, support, and consulting can be even bumpier.
We get fired up about working with Fired Up! every day and I can’t imagine our agency without them.

Kyle Doran
Owner, R&A Marketing
Fired Up! Culture has been such an important partner for us during a period of significant change.
Their expertise and tools are helping us build a culture to take our team and organization to the next level.

Michael Crockatt
President & CEO, Ottawa Tourism
The Executive Coaching for our leadership team has made the biggest impact within our organization, because not only are those sessions impacting and helping our leadership team members become better leaders, but those conversations are creating ripple effects of improvements that are bettering the lives of all our team.

Vic Isley
President & CEO, Explore Asheville
Featured Content
The 2025 Culture & Workplace Engagement in Destinations Report
We’re proud to release our latest report for the destinations industry as this report reflects comprehensive data collected by Fired Up! Culture over the course of 2024. The 2025 Culture & Workplace Engagement in Destinations Report provides invaluable insights into the factors that strengthen or erode organizational culture within destination organizations across North America.